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Get Your Visitors To Push The Snowball

By Gauher Chaudhry
Posted Sunday, October 10, 2004

Do you want to know the secret of getting thousands of visitors to your web site?

Think about it for a minute.

If you could get thousands of people to your web site, you could sell more of your products or services. You would be making more money from your affiliate programs. You would be capturing more email addresses to add to your email newsletter list. Bottom line, more profits.

So you want to know the secret? Are you ready? Getting excited?

Tell the whole world about your web site! Knock on doors, call everyone in your city, get some radio time, purchase newspaper ads, buy some commercials on TV (preferably during the Super Bowl) and you will be all set! Easy eh? Yeah right...

Let's face it. You will not be able to reach thousands of people on your own. Your budget is small and most importantly, your time is limited?

So how are you going to bring thousands of visitors to your web site? You're not. Your visitors will.

Confused? Don't be. All the big name marketers are using this method so why aren't you? It is easy to turn your visitors into promoters for your site by giving them the right tools.

Here are a few examples:

Referral Scripts - By installing a referral form on every page of your web site, you will be encouraging your visitors to refer your site to their friends. You can get a free referral script from any web site that provides free CGI's. If one person refers your site to two people and they in each refer your site to another two people each, a viral effect will be created.

Postcards - By offering free postcards for your visitors, they will be sending out postcards to their friends and relatives that have a link back to YOUR site. People retrieving their postcards will also want to send out postcards from your site. If every person sends out two postcards, another viral effect will be created that will drive traffic to your web site.

Word of mouth is the oldest and most proven marketing method that will make or break your business. The success of the movie "Blair Witch Project" was because of the positive feedback people were saying about the movie. There are plenty of movies that also bomb because people quickly hear negative feedback through word of mouth.

You need to create this effect for your web site. Word of mouth will cause a snowball effect that can literally bring you thousands of visitors to your web site.

A prime example is the site Today it received close to 5,000 unique visitors. Approximately 1,000 of those visitors were from referrals and greeting cards. Also a portion of the remaining 4,000 unique visitors were from people who had bookmarked the site in the past after visiting it from a referral or greeting card.

This can be a very powerful marketing technique. The best part about this marketing technique is that once you get these scripts installed, you do not have to do anymore work. Just sit back and watch the traffic roll in.

Here are a couple of sites were you can grab free viral scripts for your web site:

CGI City

The CGI Resource Index

Make sure you follow the instructions very carefully as it will help you have the scripts running up in minutes. Most importantly, make sure you provide valuable content on your site so that people will feel like referring your site to their friends and associates.

You don't have to do all the marketing for your web site. If you create something of value, your visitors will do the marketing for you.

Want to read more of my articles? Then go to: (

About the Author
Gauher Chaudhry is editor of Cool Cash Ezine. You can subscribe by sending an email to with "sub-art" in the subject. Join Gauher's two-tier affiliate program by promoting his latest book "EZ Money With Ezines." Gauher teaches individuals how to make thousands of dollars in the ezine publishing business! (


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