Hunting For Online Directories - The In depth Strategy

By Martin Lemieux
Posted Friday, October 8, 2004

Directory marketing can help boost your companies performance a great deal. Not only will you get qualified leads for your business, your web site will also increase it's traffic ranking a tremendous amount.

Here are a couple basic advantages to online directories,

- Substantial staying power
- Repetitive marketing
- Your listing grows with the entire site
- No updating unless necessary
- Not necessary to link back to the directory

Please Note: This article is meant to discuss and implement marketing strategies for local business directories online, not link exchange, a.k.a swapping links with other websites.

For many people, one/two directories always come to mind,

- (http://dir.yahoo.com)
- (http://www.dmoz.com)
- (http://directory.google.com)

With web marketing, you want to have ever lasting staying power, online directories can provide you with this and more.

Many people who DO NOT use the internet everyday stick with the basics when they come online. Many people are usually looking for a specific service or product that they want to check up on within their local community. This is why it is so crucial that you get noticed locally online.

Every major city has atleast one or two good business directories for you to submit your business to. Many of these directories don't even require that you have a website.

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Tips on how to find local directories online:
e advertising exposure that comes with it.

Directories online are there for one thing and one thing only. To give the owner of the directory massive exposure while helping his/her local, regionally, national community. That's it.

There are few people out there that just create a local directory just for something to do. These people typically have too much time on their hands and they probably take great pride in their directory online.

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How To Prepare For Directory Submissions

Targeting Regional & International:

Finding International Directories:

Placing Your Companies Directory Listing In The Right Spot:

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