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Do You Need Help?

By Pamela Geiss
Posted Wednesday, December 1, 2004

What are your strengths? What are your weakenesses? Each of us has talents and also areas where we are not as strong.

The first thing you need to do is decide what your strengths are. For example, if you are good at writing, you can write articles, ads, website copy, ebooks, etc. If you are good at programming, you can develop good programs. If you are good at html and java and cgi scripts, you can do websites or develop scripts for sale.

It's very seldom that one person has all the talents necessary to set up a business, whether it be an Internet business or a business on Main Street.When you set up a business on Main Street, many times you go out and find a CPA to handle your business taxes, etc. You find a contractor to build your building or repair or upgrade your building. You find a secretary to handle billing and filing and answering the phones. There are many people who come together to help you make your business a success.

When you build a business on the Internet, you don't have to worry about the contractor - or do you? Do you know how to really build a website? After all, when a potential customer comes to your site, no one will physically be there to greet him/her. Your website will be the reflection of your business. If you don't know how to set it up, you need a "contractor". In other words, you need a webmaster's help.

When I first started on the Internet, I had a free website. It was colorful!! I used one of their templates and thought it was really pretty! But pretty is not what business is all about. You want your website to be functional, fast loading, easy to navigate and informative.

Then, I got an email from a person who had visited my "pretty" website. He commented I obviously had been busy. He very kindly did not mention how "unbusiness-like" my site was. He very graciously offered to help me set up my site in a more professional way. He also advised me to get a "non-free" website where I would not be limited to what I could do. And he said it all without hurting my feelings!

Of course I accepted his offer. He set up a template for me, worked on teaching me html, answered questions, and fixed my mess-ups while I was learning. And he STILL helps me out of jams! Who is he? His name is James endleton. His website is ( He has been an invaluble friend to me. If you are looking for a good webmaster, you won't find a better one.

This article sounds like an ad, but it really isn't. My point is that we all need each other. Great businesses can be built when we finally realize that we can do more when we help each other. When we learn to trust each other, great things happen. Pool your resources - offer your strengths to someone who can use them, and often you will find the other person will offer you something in return. Then you BOTH will be better for it!

About the Author
Pamela Geiss owns the successful LotsaPerks Advertising Agency. She specializes in traffic. She also publishes the popular LotsaPerks Newsletter. You can visit her at (


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