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Search Engine Optimization

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The Keyword Lottery And How To Win
[Oct. 24, 2003] Submitting well designed entry pages to the search engines can bring you more hits. And creating a good spider friendly page with a given keyword is not all that hard to do. The catch is in picking the proper keyword. By Bob McElwain
 
Find out how to get good rankings in the search engines if your site uses frames.
[Oct. 23, 2003] Find out how to get good rankings in the search engines if your site uses frames. By Sumantra Roy
 
How To Choose A Search Engine Optimization Company
[Oct. 20, 2003] How to choose a search engine optimization company - Free search engine optimization article from eTrafficJams.com on how to choose a search engine optimization company (SEO Company). By Michael Pedone
 
Be friendly to search engines: 8 ways
[Oct. 18, 2003] If your business has a name that doesn't say anything about what your business does, you're losing potential new clients and you don't even know it.
 
Marketers Spend Little On Search Engines
[Oct. 17, 2003] Most online marketers continue to spend very little on search engine optimization, according to CyberAtlas Research.
 
Google Goes Froogle
[Oct. 16, 2003] Google's new product finding search engine, designed to spider and crawl all the online stores of the web, and save all their product information to help better locate products we want to buy.
 
Why Is Quality Search Engine Optimization So Expensive?
[Oct. 16, 2003] Search engine optimization article on why pricing for expert SEO Services are what they are. By Michael Pedone
 
Page Cloaking - To Cloak or Not to Cloak
[Oct. 13, 2003] Find out what is page cloaking, how it is implemented, and whether or not you should actually use page cloaking. By Sumantra Roy
 
Top 10 Search Engine Positioning Mistakes
[Oct. 2, 2003] The top mistakes that people make when they try to optimize their sites for the search engines. Avoid these mistakes to save yourself a lot of anguish and frustration in the long-run. By Sumantra Roy
 
Search Engines: What's Happening?
[Sep. 25, 2003] Like the ol' gray mare, search engines ain't what they used to be. It's a money game now. And you need a serious chunk of cash to sit into it. Most small businesses must look elsewhere to generate the targeted traffic they need. By Bob McElwain
 
Preparing your pages for search engines
[Aug. 30, 2003] Before you submit your pages to the search engines, it is crucial that you make sure they are search-engine friendly. Here are some basic tips on what to do.
 
The Magic Keywords
[Aug. 25, 2003] Offers a good approach to finding keywords to use, then a neat idea for finding even better ones. By Bob McElwain
 
Glossary of Search Engine Ranking Terms
[Aug. 11, 2003] Contains an explanation of commonly used terms in the world of search engine positioning. By Sumantra Roy
 
Dynamic URLs In The Eyes Of A Search Engine
[Aug. 3, 2003] The power and flexibility provided by these technologies is outstanding. There are, however, issues that need to be addressed in regards to the way search engines crawl a dynamically driven Web site. These issues do not have to do with the pages that are generated, but with the URLs these technologies generate. By rustybrick.com
 
12 tips for zooming to the top of search engines
[Jul. 19, 2003] Getting listed on the major search engines is Priority No. 1 for promoting your business on the Web. But getting good listings is no easy feat.
 
Spiders And Your Website
[Jul. 12, 2003] Site performance is all that matters. Still, when you are confident your site accomplishes its purpose effectively, there are a couple of things you may be able to do to improve your page rankings. By Bob McElwain
 
The Tools of the Trade
[Jul. 12, 2003] Don't even think of doing your own search engine positioning unless you have these software programs with you.
 
Creating a Robots.txt file
[Jul. 1, 2003] How you can create a robots.txt file in order to prevent your site from being penalized for spamming by the search engines. By Sumantra Roy
 
SEO Wallflowers, It's Time To Hit The Dance Floor
[Jun. 14, 2003] Search engine optimization article article from eTrafficJams.com on common frustrations of SEO and why it's worth the time. By Michael Pedone
 
Search Listings Better at Branding & Sales Than Banners
[Jun. 13, 2003] Search listings perform better than banner ads in branding efforts, according to a new study Tuesday by the NPD Group, a market intelligence firm.
 
Are You Losing The Search Engine Game?
[May 26, 2003] If you are sweating to get and hold #1 positions, you are bound to lose. The better plan is to redefine what winning is, then do so. By Bob McElwain
 
Spider Friendly Content Pages
[May 24, 2003] Content is king! And great content should be central to your website. Here are suggestions for building pages that also rank well with the search engines. By Bob McElwain
 
Does Search Engine Traffic Matter?
[Apr. 22, 2003] It certainly does, at least to the extent it is targeted. But the days of growing a website with the help of free submission to search engines are pretty much gone. For most, it's time to turn to other strategies to generate the targeted traffic you need. By Bob McElwain
 
Gateway Pages Versus Great Content
[Mar. 31, 2003] Gateway pages can produce hits, but their days are numbered. The better plan is to build great content pages that rank well on the search engines. By Bob McElwain
 
Does Search Engine Traffic Matter?
[Mar. 24, 2003] It certainly does, at least to the extent it is targeted. But the days of growing a website with the help of free submission to search engines are pretty much gone. For most, it's time to turn to other strategies to generate the targeted traffic you need. By Bob McElwain
 
Targeted Traffic and Internet Content Importance
[Mar. 12, 2003] New changes have been happening with recent website traffic patterns throughout 2002 and early here in 2003. Compared to early online consumers depending mostly on search engines to find content or products they were seeking, recent trends are showing how many of those same users are "settling down" with websites they have become familiar with for their information. By Brian Gilley
 
Practical Tips for Your Online Marketing Campaign
[Feb. 6, 2003] Unfortunately for many web marketers there are some site design and initial set up issues that can make it very difficult for the search engines to list your web pages no matter how well you optimize and submit them. Much of this can be avoided or fixed relatively easily. By Eli Hurst
 
Dynamic Content For Search Engines
[Jan. 24, 2003] Overview of dynamic web content:
The content of dynamically generated pages are often invisable to most search engines, making them next to impossible to get indexed. By Brian Gilley
 
Trends in search engine and index submission
[Jan. 4, 2003] In the olds days (1999!), submission was a numbers game. The more sites you could properly submit to, the more traffic you'd get. But as the internet matures, this is rapidly changing.

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