Posted Sunday, February 6, 2005
Ask anybody who has been in business for a long enough and they will tell you how newspaper advertisements have for decades helped to build countless small businesses.
The advantages of a newspaper advertisement are many, but what has attracted small business entrepreneurs for decades is the speed at which a struggling entrepreneur (short of funds as many starting small businesses always are, and looking for customers fast) is able to get a very quick response.
Many extremely successful businesses today started off booking tiny classified newspaper advertisements, grew into larger display advertisements (that were still very tiny) and today are multi million dollar enterprises commanding lots of respect. If folks were laughing then because of the tiny advertisements, you can be sure that they are no longer laughing today.
Many of those who know all this stuff are not aware of an amazing new development. That there is an equivalent of the highly effective newspaper advertising online. And what's more it is FREE.
Most people know that free articles posted at relevant web sites with a good detailed resource box leading back to your web site or free course or whatever works for you, is the most effective way of advertising online. However there has always been one very important missing link. And that is high readership.
Newspapers tend to have very high circulations and that's how small businesses would manage to get such a good response from those tiny advertisements placed. The problem with online articles is that in order to have a high enough readership, you will need to post an article at numerous different sites and you may require quite a number of articles to get the good response you seek. It usually takes a while for the articles posted and the viral effect (that good articles enjoy of being reposted over and over again) to take effect and give you a good regular response similar to good offline newspaper advertisements.
Not any more. Smart entrepreneurs are now combining their free articles with the amazing Ebay site to reproduce an effect that is even better than the newspaper in the old says. Better because it is mostly free and yet has the potential of pulling in the sort of targeted traffic that no daily newspaper on earth can even dream of. The key words here are "targeted traffic."
All you need to do is register with Ebay. And you don't even need to sell anything. You just have to use your Ebay about-me -page.
Ebay has well over 1.5 billion page views per month. There are well over 40,000 people who sign up for Ebay every day - Sunday included.
Of course there's serious money to be made from the auctions or by selling something with a fixed price. But you can profit on Ebay even if you are not selling anything. You can use the About me page to put in all sorts of information including a link to your article or web site. Just by learning how to do this, you can dramatically increase traffic to your posted articles or even to your web site. This highly targeted traffic is bound to yield sales for you, whatever it is you are selling. The traffic is targeted because you select your section in Ebay carefully.
I found Brian McGregor's ebook, "The Ebay Formula," extremely useful in helping me understand how to use Ebay to drive my traffic and profits. You can get the ebook now by emailimg me personally at email@example.com
Despite all the hype on the net these days, there are a few really amazing things that you can do with the internet, this has to be at the top of the list because it gives one the potential to earn some of the incomes the hype guys are throwing around. Those are the figures I’m going for myself and I dare admit that I’m getting there quite fast.
When you do get those high numbers please remember that you First heard of this amazing secret from me.
About the Author
Christopher Kyalo has over 20 years experience in marketing and creative writing. Order his FREE COURSE:HOW TO ADVERTISE FREE ONLINE by sending a blank email to firstname.lastname@example.org. He can be reached at strongwallafrica at yahoo.com