Starting Your First Home Based Business

By Kirk Bannerman
Posted Friday, September 10, 2004

Over the last few years I have helped thousands of people start their own home based businesses. Many of these folks have become quite successful and others, for various reasons, have failed to achieve success.

People starting out in their first home based business adventure almost always suffer information overload in the early stages of trying to get their business up and running. I often refer to this as the "taking a drink from a fire hose syndrome".

For the first time home business entrepreneur there will be a great deal of "newness" to virtually all aspects of getting their business started. When you combine all of this "newness" along with the natural sense of excitement and eagerness, it is easy to understand how people can easily fall prey to the feeling of being overwhelmed and lost.

To a degree, the confusion/frustration/overload situation frequently encountered in the initial startup phase is often similar to the old saying about trying to run before learning to walk.

The steepness (is that a word?) of the learning curve depends not only upon the particular type of business that is being undertaken, but also upon the background and skills of the person starting the business. In any event, when first starting out, people will usually try to move forward too quickly.

I caution people to come to grips with reality and to be realistic in their expectations. Far too many folks read advertisements that are hype and imply quick money, and lots of it, from a home-based business start-up. It will certainly take at least a year, and in some cases two to three years, before you should expect to begin to truly make a significant profit from your business.

It takes a lot of time to successfully market and promote a new business. Starting out a new business with the expectation of earning a full time income from a part time effort is not very realistic and is likely to lead to disappointment.

If you are planning on starting a home-based business with the intention of spending a great deal of time with young children or caring for a sick or elderly family member, a full-time home business (and income) may not be a realistic objective from a time availability standpoint. Try to reconcile your income expectations with the amount of time that you have available to devote to starting your home business.

You can expect to experience periods of doubt in the early stages of developing your business...did I pick a viable business opportunity?...am I doing the right things to develop my business?...when will I start making a profit?, and so on.

A person working at a home based business may also experience occasional periods of feeling isolated...a feeling which is probably brought on by the lack of interaction of a work force or office environment.

Whatever type of home based business that you choose to start, you can rest assured that there will be some bumps in the road leading to your success. You should expect to experience the "two steps forward and one step backward" thing and try to avoid the ever-looming temptation to become overly discouraged when you take one of those backward steps. It is very easy to lose sight of the obvious fact that as long as you have more steps forward than backward you will eventually get ahead!

About the Author
Kirk Bannerman operates a successful home based business and coaches others seeking to start their own home based business. Visit his website at Legitimate Home Based Business for more details.