3 Hot Ways To Ignite Your Sales!

By Larry Dotson
Posted Sunday, August 8, 2004

1) You could offer your potential customers a monthly payment plan. Tell them they can pay for your product or service with easy monthly payments. For example, you could say, "You Can Own Our Product With 3 Easy Payments Of ($)!" Another idea would be to eliminate one of those payments later on in your ad copy.

2) Give your prospects extra confidence so they will order. Use endorsements, testimonials, a strong guarantee or warranty, etc. For example, you could say, "I'm going to allow you to try out our product for a full 60 days without billing your card!"

3) End your sales letter or ad copy with a strong closing. It could be a free bonus, a discount price, a benefit reminder, an ordering deadline, etc. For
example, you could say, "P.S. Remember, you'll get 5 bonuses valued at $245!" Another example would be, "P.S. Like mentioned earlier, if you order
today you'll get 45% off!"
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