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Ask Mr. D - On FFA's

By Bill Daugherty
Posted Thursday, October 14, 2004

Dear Mr. D,

I have been busy promoting my web site by submitting ads to a lot of the FFA sites around the Internet.

I have learned that you need to submit to a lot these site to get very much traffic, and you have to resubmit often.

Another thing I have notice. Most of the FFA sites I have visited offer you a FFA page of your own. Most are free, but some of them have a paid version that charge you a monthly fee.

My question is, how does owning one of these FFA pages benefit you? And if there is some benefit, what is the advantage of signing up for the paid version as opposed to just taking the free page?


Just Wondering

Dear Just Wondering,

Having your own FFA (free for all) page can be a great advertising tool. In fact, it is two advertising tools in one.

The first tool is you can drive traffic to your site by offering free advertising. This is a powerful draw if it is marketed right.

The second tool is it enables you to email everyone who submits their ad on your FFA page. FFA sites are setup to automatically email the advertiser a thank you email and you, as the site owner can include an ad of your own in this email.

The paid versions of these FFA sites allow you to email not only the advertisers that submit their ads from your page, but to all of the advertisers that submit ads from all the FFA pages in that network. This can amount to thousands of emails with your ad going out everyday.

Are the paid versions worth the money? You have to decide.

Do you have an advertising or marketing question you'd like to see published in this column? Send it to You can visit Mr. D's website at: (

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