Free Ways to Promote Traffic to your Website

By Gloria Cohen
Posted Thursday, July 1, 2004

Website traffic has to be one of the most talked about subjects among website owners and the web marketing world. The whole purpose of being online is to get your business noticed and to drive a reasonable amount of traffic to your site. What many websites fail to realize is that you don’t need to spend needless amounts of money in advertising and marketing to get the traffic to your website. Of course, you will spend some funds for various marketing mediums, but don’t put all your eggs into one basket. Take advantage of other ways you can get visitors to your site for virtually nothing. There are many free ways you can do to promote traffic to your website without paying a dime. Now that’s saving you money in the long run and allowing you to diversify and expand your marketing budget even further.

Here are some methods you can use immediately to start driving visitors to your website and start building ongoing traffic that will make your website a success.

Search Engines: It is the most important traffic source for you and your website. This can be your biggest source of traffic and as long as you have a fully optimized site that is submitted properly, you should do well.

Get Linking: You won’t get huge amounts of traffic, but it’s a great place to start because you can exchange links with other sites for nothing. Link popularity is important to many of the search engines since they use the number of hits that people click to your link to determine how you will rank within that particular search engine. So, the more people that click on your link, the better off you will be in the search engines.

Get Busy Writing: Write articles and great content for your website since other website owners seek out for good writing content for their sites. Think about it. If someone reads one of your articles that is listed on another site and they like what they’ve read; do you think that 9 out of 10, a particular person will seek out your website to see what else you’ve written? I’d say so. Let other websites publish your articles on their site. It doesn’t cost you anything and it gets you free traffic.

Freebies and Classifieds: Not exactly the best source for web traffic, but why not use the more reputable free sites. I wouldn’t go crazy and submit to every free service out there if you think that’s going to be your main source of traffic, because it won’t work. It’s only worth it as another avenue along with your overall marketing plan. A few hits from these freebies is better than no hits at all. Be very selective and smart about which ones you decide to go with.

Exchange Banners: Exchanging banner impressions with other sites or within a network; which means you will place their banners on your site while they will use your banners on theirs. So, no money changes hands since you’re both doing the favor of allowing banners to be exhibited at the same amount of time to get visibility. Just make sure that it’s writing that you will show the banner for an ‘x’ amount of time and do check their site to make sure that your banner is actually there being shown. Don’t assume that it’s there; always follow up by viewing sites you’ve agreed to do a banner exchange.

Don’t Forget the Sig File: A short message that you include at the end of all your email messages, which should contain a description of your website and services or products. A catchy slogan or something in a few words that describes what your company is all about is a good thing for visitors to remember.

Well, here are a few ways to start getting visitors to your website. All these methods are free and you can start these great marketing tactics to improve your traffic numbers.

About the Author
Get free emarketing resources and online promotion tools at (www.emarketinganswers.com)
Gloria Cohen has a strong background in Internet marketing in helping businesses find new customers by using effective marketing strategies. Gloria is currently an editor of eMarketingAnswers.com.

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