Product Review: Affiliate Mistakes Special Report

By David Cooper
Posted Sunday, August 1, 2004

In his ebook "Affiliate Mistakes Special Report," Chuck McCullough teaches you how to spot and avoid or correct ten simple, yet costly errors that can seriously damage your efforts to promote affiliate programs successfully. Instead of writing about the broad based generalities of affiliate marketing, Chuck takes you by the hand and teaches you why most affiliates never make a dime in commission. Then using a detailed and systematic approach, he provides you with an effective, easy to implement solution to correct these mistakes.

The ebook prints out to about 151 pages and although some of the information may seem pretty basic to some advanced affiliate marketers, it does cover in detail how to avoid the mistakes that 95% of all affiliate marketers are making. Most of this ebook delivers rock solid information that both beginning and intermediate affiliate marketers can put to use.

Chuck McCullough is the owner of AffiliateMatch.com one of the most visited affiliate program directories on the internet today. Chuck also owns FindSticky.com and publishes the Affiliate Informer Newsletter. Chucks' experience in affiliate marketing along with his unique perspective and boundless enthusiasm, make him very qualified to write a report on affiliate program marketing.

In "Affiliate Mistakes Special Report," Chuck doesn't just tell you what the most common affiliate mistakes are, he provides you with a very clear and concise solution to each of the mistakes. Chuck has divided up each of the mistakes into a chapter of its own.

Chapter 1 on why you should actually own the products you promote, and Chapter 2 about trying to promote too many programs at once were two dynamite chapters. They were 100% right on the mark. McCullough must not believe in appetizers, because he gives you the meat and potatoes right off the bat in this report!

Chapter 5 which provides a glimpse into Chuck's "unconventional wisdom" which proved to me that Chuck was holding nothing back in this report. There is also an additonal chapter on Advanced Topics and two other bonus chapters. One of the bonus chapters provides you with a nifty "secret". I will be adding this "secret" to my site.

Though Chuck's expertise in affiliate marketing is clearly evident throughout the book, I thought a section in chapter 7 about calculating the worth of a visitor when you are purchasing traffic from pay-per-click search engines was a bit confusing. However, after my 13 year old son explained it to me, it became crystal clear. So, maybe this initial confusion on my part should be attributed more to my mathematical dysfunction and less to Chuck's formula.

In his sales copy, McCullough asserts that anyone can learn the exact methods necessary to have a profitable online business. Now, I am the world's leading skeptic when a person says "anyone". However, after reading this report, I can see how he can actually back up this claim.

Chuck takes the high road in his report and tells you right up front that making money on the internet is hard work. He deserves high marks for his honesty. Making Money on the internet is certainly not as easy as some of the "gurus" would have you believe. What makes this report different in my opinion is that McCullough's approach is not only about affiliate marketing it's also about business building.

If you are interested in promoting affiliate programs and building your online business the correct way, then I give "Affiliate Mistakes Special Report" my highest recommendation and a 9 on a scale of 1 to 10.

For more information on Chuck McCullough's ebook, "Affiliate Mistakes Special Report," please visit (http://www.affiliatemistakes.com/c.pl/coopsd)

Hopefully Chuck will produce another ebook that will teach us another important aspect of internet marketing in the same well-written manner.

About The Author
David Cooper is the owner of (http://www.1source-webmarketing.com) and the publisher of the 1Source-WebMarketing Newsletter. Subscribe to his FREE Newsletter at (http://www.1source-webmarketing.com)
dave@1source-webmarketing.com