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Color Psychology in Marketing[Jun. 21, 2004] List of some of the common colors and what type of psychological emotion they invoke in people By Al Martinovic
Text Is King![Jun. 21, 2004] If your website has more images than text then you could be in trouble. By James C. Micucci
Don't Make Them Wait[Feb. 6, 2004] I have noticed that many web sites are trying to portray themselves as if they were a TV network. They put top-notch graphics and sound into their web page. What these companies are missing is that their visitors are not watching TV. This works fine for those with broadband high speed connections. The fact is, most are viewing your web site on a screen that is between 15 and 19 inches wide, can only see 216 colors, and can only download at 28.8 kb per second. By Scott Pamatat
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